Hanford Investments × Leadfins

01 · Your situation

Our understanding of your situation

Everything below comes straight from our first call with you and Matt.

Your ~70 investors have already put $45M into your deals over the years. Most of them are tapped out on this raise until their next exits land in 2027.
Fund One sits at $15M of the $28M target with the clock running. Every dollar from a new investor shrinks the broker-dealer sidecar on the Champaign property. A stalled raise could turn Champaign into the first deal you ever lose.
The fund is a 506(c), which means you're free to market it openly. Once a qualified investor is in the room, your close rate does the rest. What's missing is a steady flow of new at-bats beyond your own network.

02 · What we build

Everything we build and run for you

Here is everything the fee covers, piece by piece, so you can see exactly how much comes off your plate.

40 to 60 fresh ads every month. We write and design them for Facebook and Instagram, all built around Fund One's numbers. Winning ads stay and scale while losing ads get cut before they waste budget.
The audiences those ads reach. We build the targeting, starting with Illinois and the Midwest, so investors near Champaign see a deal that sits 30 minutes from their front door.
The Fund One landing page. We build the page every investor lands on after clicking an ad. It carries a 5-minute video, your returns, the fixed debt story and the minimums.
The script for that video. We write it around your track record so you only have to record it once.
A pre-qualification form. Every lead confirms accreditation and the $100k minimum before anything else happens. Anyone who doesn't pass the form never gets anywhere near your calendar.
US-based setters on every lead. They call within 5 to 10 minutes of the opt-in, while interest is still hot. On that call they verify qualification again and book the investor with you or Matt.
Meetings straight on your calendars. Every booking is a one-on-one investor conversation with you or Matt, never a group webinar.
A show-up sequence for every booking. We send your deck ahead by email and run SMS plus email reminders. That is how booked investors actually show up instead of ghosting the call.
15 nurture emails a month. We write and schedule them for the leads that haven't booked yet, so the list keeps warming until they're ready. That list belongs to you.
Tracking that tells the truth. We set up the pixel, conversion tracking and custom audiences inside an ad account you own.
A weekly report in plain English. Spend, meetings booked and cost per meeting, every single week, so you always know what your money did.

Your only job in all of this is the meeting itself. Everything before the handshake, from the first ad impression to the reminder text, is ours to run.

03 · Our process

How we get investors interested and booked with you

Five steps, and you review everything before a single dollar of ad spend moves.

We build everything first DAYS 1-10

We pull your numbers, your deck and your photos, then build the whole funnel. You and Matt review every piece before anything spends a dollar.

Your ads go live DAY 10

The ads lead with cash flow and your fixed debt instead of IRR projections. That framing consistently wins with experienced investors who want steady, proven returns.

Leads qualify themselves ONGOING

Every lead confirms accreditation and the $100k minimum before they ever see a calendar.

We call and book them WITHIN 5-10 MIN

Our setters call while the interest is still hot and verify everything again on the phone. Then they book the investor one-on-one with you or Matt.

You take the meeting YOUR CLOSE

The deck is already in their inbox and the reminders have gone out. You walk into a conversation with a qualified investor who already knows the deal.

40+

qualified meetings on your calendar every month, guaranteed

days from signature to your ads going live

100%

yours: the ad account, every lead and the nurture list

Proof. For Nitya Capital, a Houston multifamily syndicator, we booked 200 investor meetings in 7 weeks. 90% qualified. That helped raise $2M, with $1.5M more in co-GP commitments in the pipeline.

04 · Your ROI

Pick an ad budget. See what Fund One gets.

These numbers come from the same funnel you just read about above. Drag the budget slider and all three cases update for you in real time.

Monthly ad spend

/mo ·

$5,000 · entry budget$15,000

And this is the entry budget, so the ceiling is wherever you set it. Want the full $3M inside 3 months? Slide the budget to about $9,750 and watch the conservative case get there.

The model assumes $130 of ad spend per booked meeting and a 60% show rate. Average ticket is $150k, since larger checks mix in above the $100k minimum. Close rates run 10% low, 15% conservative and 20% best. We report cost per meeting weekly, so you watch the real numbers from week one.

Separate from any scenario: 40 qualified meetings a month, guaranteed. Miss it and our fee comes back to you automatically.

05 · The investment

One flat fee, and month one is the test

The fee is flat, the ad spend goes straight to Meta, and there's no long contract.

Leadfins fee

$4,500/mo

Flat. Covers everything in section 02, with no percentage of capital raised.

Ad spend

From $5,000/mo

Paid by you directly to Meta. You set it, you can scale it any week.

Term

Month to month

~10-day onboarding, and you can stop whenever the math stops working.

About the ad spend: we never touch it. It goes from your card straight to Meta, inside an ad account you own. We never hold it, mark it up or take a cut of it, and it sits completely outside our fee.

Prefer to commit? Prepay two months and save 15%, instead of going month to month.

$7,650 / 2 months (vs $9,000)

You're protected on every side of this

The guarantee has teeth. 40 qualified meetings a month, or our fee is refunded automatically, with no arguing and no fine print.
You see it before you pay for it. The complete Fund One funnel mock-up is reviewed on the second call, before you commit to anything.
You can leave any month. The engagement runs month to month, so you're never locked into a contract that outlives the results.
You keep everything. The ad account, every lead and the nurture list stay yours even if we part ways.
Your money stays visible. Ad spend sits in your own Meta account, and the weekly report shows exactly what it produced.
We only win if this works. A flat fee with a refund trigger means a wasted month costs us, not just you.

New $100k investors for Fund One

Our understanding of your situation

Everything we build and run for you

How we get investors interested and booked with you

Pick an ad budget. See what Fund One gets.

One flat fee, and month one is the test